Blog & News
September 2, 2025
Healthcare Marketing
Most doctors assume that simply having a website is enough. “I just need an online presence.” But the harsh truth? Your practice website might actually be driving patients away before they ever pick up the phone.
At Marketing Batch LLC, we’ve analyzed dozens of healthcare websites. The shocking finding? More than 70% of practice websites fail the first impression test. Patients land on the site, they don’t like what they see (or how slow it feels), and they immediately click over to the next doctor on Google.
Did you know that 1 in 2 patients leave if a website takes more than 3 seconds to load? Healthcare is emotional — when someone is sick or in pain, they don’t wait for spinning loaders.
Outdated hosting, unoptimized images, and poor coding are the biggest culprits.
Marketing Batch has seen practices lose thousands of dollars in potential revenue simply because their website loads like it’s stuck in 2005.
Imagine a patient searching “dermatologist near me.” They click your site and find grainy photos, tiny fonts, and a design that looks 10 years old.
What’s their thought? “If their website looks outdated, how updated is their practice?”
At Marketing Batch, we call this the Digital Trust Gap. Patients don’t say it out loud, but subconsciously, they decide not to book.
Today, over 65% of patients browse healthcare websites on their phone. If your site isn’t mobile-friendly, you’re invisible.
Patients won’t pinch, zoom, and struggle to read your services — they’ll simply hit the back button.
That’s why Marketing Batch LLC specializes in mobile-first healthcare websites — because that’s where the patients are.
Another silent killer: missing “Book Appointment” buttons. If your website only lists services without guiding patients to take action, you’re bleeding opportunities.
A patient wants clarity:
“Where do I call?”
“Can I book online?”
“What insurance do they accept?”
When those answers aren’t obvious, the patient leaves.
Even if your website looks amazing, what good is it if patients can’t find it on Google?
Marketing Batch LLC helps practices rank for local searches like “pediatrician in Dallas” or “dentist near me”, so your site doesn’t get buried under competitors.
A slow website frustrates patients. Studies show 1 in 2 patients leave if a page takes more than 3 seconds to load, costing practices new appointments.
Patients judge credibility based on first impressions. An old, poorly designed site subconsciously signals outdated services, making patients less likely to book.
Over 65% of patients search doctors on mobile. If your site isn’t mobile-optimized, visitors leave instantly, costing you potential bookings.
Without clear “Book Appointment” or “Call Now” buttons, patients feel lost. CTAs guide them to take action, boosting conversions.
SEO ensures patients find you when they search “dentist near me” or “pediatrician in Dallas.” Without SEO, even a beautiful site remains invisible.
Common issues include slow loading speed, outdated design, poor mobile experience, missing CTAs, and neglecting SEO.
We specialize in building fast, mobile-first, SEO-optimized healthcare websites that improve patient trust, visibility, and appointment bookings.
Your practice website is more than a digital business card — it’s your first line of patient conversion. But if it’s outdated, slow, or invisible, it’s doing the opposite: silently pushing patients toward your competitors.
Marketing Batch is a full-service digital marketing agency helping healthcare practices, real estate companies, and startups grow online. From SEO and social media to web design and paid ads — we deliver strategies that boost visibility, build trust, and drive real results.
