Blog & News
September 2, 2025
Healthcare Marketing
Doctors invest thousands of dollars every month in advertising — from Google Ads to Facebook campaigns, websites, billboards, and even TV commercials. But here’s the shocking truth: over 70% of doctors have absolutely no idea where their marketing dollars are going.
And that’s not just a guess — it’s a reality we see every day at Marketing Batch LLC, a healthcare-focused digital marketing company.
Most practices run ads but don’t use call tracking, lead forms, or proper analytics. That means when a new patient calls, the clinic has no idea which ad actually worked.
Many marketing agencies send pretty reports but never show real ROI. Doctors just see “impressions” and “clicks” — but not how many new patients actually booked appointments.
Doctors spend on billboards, flyers, and local magazines but never measure effectiveness. Compare that to digital ads, where every click can be tracked.
Imagine spending $5,000 on ads every month and not knowing if you’re gaining patients or just burning money. This is why many doctors say “marketing doesn’t work” — when the real problem is lack of tracking and transparency.
At Marketing Batch, we don’t just run ads. We track every single call, form fill, and booking. We can show you:
When you finally see real numbers, you can confidently cut waste and double down on what actually works.
Because many clinics don’t use proper tracking tools like call tracking, analytics, or CRM integrations. Without these, it’s impossible to see which ad actually brought in the patient.
Most agencies hide behind vanity metrics like impressions and clicks. They don’t show the actual ROI — how many patients booked appointments from each campaign.
Yes, but only with extra effort like unique phone numbers, QR codes, or custom URLs. Compared to digital marketing, offline tracking is harder and often inaccurate.
Marketing Batch LLC provides full transparency. We track calls, form submissions, bookings, and revenue so doctors see exactly which ads are profitable — and which ones waste money.
Call tracking assigns unique phone numbers to campaigns. This lets clinics know exactly which ad made the phone ring, providing clear ROI measurement.
Practices often waste 30–50% of their ad budget without knowing it. With proper tracking, doctors can cut underperforming campaigns and reinvest in profitable ones.
Yes. When doctors know which ads are working, they can scale those campaigns, reduce waste, and attract more patients at a lower cost per lead. Transparency leads directly to growth.
Doctors don’t need more ads. They need clarity. Until you track and measure ROI, you’ll keep wasting thousands every single month.
Marketing Batch is a full-service digital marketing agency helping healthcare practices, real estate companies, and startups grow online. From SEO and social media to web design and paid ads — we deliver strategies that boost visibility, build trust, and drive real results.
